MakroGroup hiring Marketing Manager for DDi & MakroCare

DDi, A Global Smart Technology Products & InnovativeSolutions Provider with Enterprise-class Infrastructure and Services.

MakroCare is an Expert Strategic Development andCommercialization Global Partner for Pharmaceutical, Biotechnology and MedicalDevice industries.

Manager – Marketing

This position of Marketing is focused on understandingconsumer behavior and market trends to develop and introduce new services &products.  This position leads the marketingteam and spearheads all marketing activities. Responsible for the branding,marketing, advertising, public relations, lead generation and increase sales.

• Lead the marketing team and provide vision andoversight to the development and implementation of marketing, branding,advertising, sales initiatives and digital campaigns as well as SEO/SEMprograms.

• Set and achieve strategic goals in execution ofmarketing activities, to include but not limited to related to collateral,print, broadcast, out of home, social media, online advertising and externalcommunications, to create a strong brand identity and increase revenue andprofitability.

• Develop and recommend short and long term strategicplans for the Life Sciences & Healthcare business segments and new productsto accelerate revenue growth, drive traffic to our website, and increase salespipeline, customer acquisition, and retention rates

• Develop and implement product go-to-market plans acrossvarious digital media channels to ensure the effectiveness of new productdevelopment, brand management, marketing communications, and pricing.

• Synergize all digital marketing efforts across lines-of- business to deliver sharp audience targeting, campaign design &construct, - Brainstorm, Plan and execute all web, SEO/SEM, marketing database,email/SMS, social media engagement, display advertising/brand awarenesscampaigns & creative growth strategies.

• Conducts and utilizes market research and marketexperience to enhance positioning, develop new products and developpresentations to meet the specific needs of existing and prospective customers.

• Manage and optimize campaign on ongoing basis to ensurea shift in how the brand and marketing communications are executed againstspecific markets and objectives and ensure key performance indicators are met.

• Develop and improve corporate website and social mediastrategy for Linkedin, Facebook, Twitter and Blogs and build a value-addedstrategy to engage followers

• Assess revenue and profitability analysis of marketinginitiatives and determine necessary changes in marketing efforts. Providereports to Executive Leadership team, as needed.

• Research and analyses market trends, competitormapping, demographics, and other information that affects marketing strategies.

• Interview, hire, and train new staff members inmarketing team

About Makro Group | www.MakroGrp.com

Makro Group of Organizations established in 1996, Makroprovides a complete range of solutions for every stage of business andinformation lifecycle. Makro is a privately held company with branches inHyderabad, Mumbai, California, Illinois, Pennsylvania, New Jersey, London,Basel, Frankfurt, Warsaw, Beijing, Tokyo & Singapore.

• MakroCare, DDi, MakroTech and MakroScientific areMakroGroup Companies

• Makro is Certified ISO 9001, ISO 27001 (ISMS), ISO20000 (ITSM), ISO 14155

• MakroCare Awarded by Global Health & Pharma, UKEnterprises, Insights Success, Acquisition International, Clinical Informatics,US Institute for Excellence in Commerce, US Commerce Association, Scrip Awards& MerchantCircle

• DDi Awarded by Insights Success, CIO, CorporateLiveWire, Pharma Tech Outlook, Clinical Informatics & SCRIP

• MakroTech is Awarded 3-time FAST 500 (Deloitte), 3-timeINC 5000 company & TOP 100 diversity business in NJ

• MakroFoundation is a Suicide Prevention Helpdesk, partof Makro CSR Initiative, has counseled over 3000 people

www.MakroCare.com | www.DDismart.com